Video surveillance with Dahua as an opportunity for the IT channel

The video surveillance market offers challenges that provide the IT channel with many opportunities for consulting and, last but not least, good margins. In addition to an extensive camera portfolio, which Dahua offers, expertise in networks, software integration and storage systems is particularly in demand.

Dahua Autumn Action
Dahua autumn action with selected camera systems and video recorders

As Value Added Distributor INCOM is more focused on products requiring intensive consulting than Broadline Distribution, which naturally serves as a logistic provider for international manufacturers with low margins. "Almost every new customer means first of all intensive consultation and many customers specialize also directly in a special segment, as for example the monitoring of gas stations, sales rooms or however warehouses and outside areas", explains David Arck, product boss of the camera segment at INCOM. 

Already with the more than extensive Dahua camera portfolio the first step of the consultation begins. Besides the different designs, many cameras have integrated features that make the models unique for special applications.

Also the topic Big Data does not miss video surveillance. In addition to simply counting visitors, the software can also determine their age and track and record the movement of customers between shelves. In comparison with the POS system, purchases can be tracked and products can be positioned more precisely in the store.

The innovative strength of the world's second-largest camera manufacturer is demonstrated by a few impressive key figures: 6,000 of its almost 13,000 employees work in research and development alone and hold around 1,400 patents in the fields of AI, idD, cloud services, video, Internet security, software and many other technologies. 10% of the annual turnover (2.89 billion US$ in 2017) is invested in research and development (R&D).

In addition to hundreds of different IP and analog camera models, Dahua also offers various intercom and access control systems, and even professional drones worth the value of a mid-size car. Numerous major projects have been realized worldwide with Dahua solutions - the Rio Olympic Games, the G20 Summit in 2016 in Hangzhou, Oman Avenues Shopping Mall, LAN Airlines in Peru, APEC in China and many more.

With the Dahua Autumn Promotion INCOM offers numerous selected camera systems and video recorders at absolute top prices to make the entrance or change into the world of Dahua video surveillance palatable to the IT specialized trade.

Translated with (free version)